If there’s one thing that is the persistent contributor to the growth of businesses worldwide, it’s digital transformation. Over the eons, businesses across the industries have witnessed phenomenal metamorphosis shaped by technological developments, including the food industry. The significant i...

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot pen...

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. ...